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Axis Bank Introduces Industry-First Customer Controls for Safer and Seamless Digital Banking

Axis Bank, one of the largest private sector banks in India, today announced the launch of its Industry-First UPI Limit Management feature and International Travel Declaration capability as part of the Bank’s broader Safe Banking proposition. Reflecting Axis Bank’s focus on customer-centric innovation, these capabilities bring together personalized controls and enhanced safeguards to help customers navigate digital payments with greater confidence and ease.

As payment behaviours continue to evolve, customers increasingly expect banking experiences that seamlessly balance convenience with security. Through these capabilities, Axis Bank is enabling customers to personalize how they transact, make more informed payment decisions and enjoy smoother domestic and international payment experiences. Together, they bring greater transparency, protection and ease to everyday banking, helping customers transact with confidence across a range of payment scenarios.

Greater Control over UPI Transactions:

Axis Bank’s Industry-First UPI Limit Management feature allows customers to set and manage transaction limits for different categories of UPI payments directly through the Axis Mobile Banking App. Customers can define personalized limits for Person-to-Person (P2P), Domestic Merchant and International Merchant transactions, enabling them to align payment thresholds with their individual spending needs and preferences. This feature is currently rolled out to a limited set of customers and will be made available to the entire customer base soon.

The limits configured through the Axis Mobile Banking App apply across all UPI applications linked to the customer’s Axis Bank account, providing a unified control mechanism across the UPI ecosystem. Customers can access the feature through Quick Links → Safety Centre → UPI Module (under Control Centre) to view existing limits, modify thresholds and securely authenticate changes through MPIN and OTP verification. Real-time confirmations are delivered through in-app notifications and SMS alerts.

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