Mumbai: Global SS Beauty Brands Limited (GSSBB), a subsidiary of Shoppers Stop Limited, has entered into an exclusive strategic partnership with INTERPARFUMS SA to exclusively distribute, develop, and build its portfolio of prestige fragrance brands in India.
Operating in the global fragrance industry since 1982, INTERPARFUMS designs, manufactures, and distributes prestige fragrances and fragrance-related products under licensing and other agreements with leading international brand owners. With distribution across more than 120 countries, its portfolio includes globally renowned brands such as Coach, Montblanc, Jimmy Choo, Lacoste, Rochas, Lanvin, Karl Lagerfeld, and Van Cleef & Arpels, among others.
Through this exclusive partnership, GSSBB will lead the distribution, market development, and brand-building of INTERPARFUMS SA’s portfolio in India, supporting its long-term growth in one of the world’s fastest-growing luxury fragrance markets. Together, the two companies will combine INTERPARFUMS SA’s portfolio of globally renowned brands with GSSBB’s expertise, market insights, and consumer understanding to build enduring brand equity and create differentiated luxury fragrance experiences for Indian consumers.
Philippe Benacin, co-founder and CEO, INTERPARFUMS SA, said, “India is one of the most promising luxury fragrance markets globally, driven by a young, aspirational consumer base and a growing appreciation for prestigious international brands. At INTERPARFUMS our portfolio is built on decades of craftsmanship, innovation, and enduring brand equity. We are delighted to introduce our brands to Indian consumers with a partner that possesses deep market expertise and a strong understanding of the luxury beauty landscape. Global SS Beauty Brands brings the retail excellence and strategic insight needed to build our brands with purpose, and we look forward to a long-term, successful partnership.”
Biju Kassim, MD and CEO, Global SS Beauty Brands Ltd, said, ” Our partnership with INTERPARFUMS SA marks another important milestone in our journey to strengthen the luxury fragrance category in India. As consumer demand for globally renowned prestige brands continues to grow, our focus is on building these brands for the long term through thoughtful market development, meaningful consumer engagement, and exceptional retail experiences. INTERPARFUMS’ portfolio represents some of the world’s most iconic fragrance brands, and we are excited to partner with them to unlock their full potential in India while further reinforcing Global SS Beauty Brands as the partner of choice for leading global beauty brands.”