From Bhupen Goswami
GUWAHATI: Amway India has appointed Olympian Saikhom Mirabai Chanu as the brand ambassador of its nutrilite range products. Amway India has announced that it has appointed Tokyo Olympics silver medallist Mirabai Chanu as its brand ambassador. Mirabai Chanu will be the face of Amway and its nutrilite products such as Nutrilite Daily, Omega and All Plant Protein. “Amway and Nutrilite are the best symbols of entrepreneurship, opportunity, women empowerment, nutrition and welfare globally,” said Anshu Budhraja, CEO, Amway India. “Our association with Mirabai Chanu is a natural choice,” he said. She cites examples of our values of hope, commitment, self-empowerment, healthy life; And his commitment to fitness is unique. It makes people an ideal partner to further enhance our ethos to help them lead a better, healthier life.Amway India Chief Marketing Officer Ajay Khanna said “Chanu’s unmatched dedication to fitness and youth appeal coincides well with the world class image of Nutrilite which provides the best science for nature’s best and optimal health.” As brand ambassador of Chanu, we are confident of further strengthening our engagement with young consumers across the country. The company recently launched Chyavanprash and Nutrilite Vitamin C Cherry Plus by Nutrilite, a supplement targeted in food for the Special Diet Use (FSDU) segment. Amway and Nutrilite are globally a symbol of entrepreneurship, opportunities, women empowerment, nutrition and well-being, amway India said. Our association with Mirabai Chanu is a natural choice. He is an example of our values of hope, commitment, self-empowerment, healthy life; And her commitment to fitness is unique. This makes her enhance our ethos to help people lead a better, healthier life for the right partner.