National: boAt, one of India’s leading consumer lifestyle-tech brands, today announced the launch of the Apex Powerbank Series, strengthening its presence in the charging solutions category as the company continues to expand its consumer-tech portfolio beyond audio.
While personal audio remains at the heart of boAt, the brand has progressively expanded into adjacent consumer technology categories, including wearables, projectors, personal grooming and charging solutions. The expansion reflects boAt’s broader ambition to build a more diversified consumer technology portfolio around how consumers connect, work, travel and experience entertainment.
Charging solutions are emerging as an important part of this journey. As consumers increasingly carry multiple connected devices through the day, dependable and convenient access to power has become integral to the everyday technology experience. With Apex, boAt is building a differentiated charging portfolio around multiple consumer needs rather than approaching the category through a single-product offering.
Built around the proposition “Power That You Can Bank On,” the new Apex Series comprises four models — Apex PB400, Apex PB400 Pro, Apex PB445 and Apex PB332 MagnaCharge — designed for use across commutes, workdays, travel, entertainment and multi-device lifestyles.
Leading the portfolio are the flagship Apex PB445 and Apex PB332 MagnaCharge. The PB445 combines a 20,000mAh capacity with 45W two-way Turbo Fast Charging, while the PB332 MagnaCharge brings together 15W magnetic wireless charging, 22.5W two-way wired fast charging and a built-in foldable stand.
Gaurav Nayyar, CEO, boAt, said, ““Our ambition is to build boAt into a consumer technology brand that serves people across more moments of their day. Charging is a natural part of that journey, connecting the devices they rely on for work, travel and entertainment. Apex brings together practical innovation and thoughtful design as we continue to broaden our portfolio beyond audio.”
Designed around the connected consumer
Across the Apex range, boAt has combined industrial design with practical everyday charging features. Depending on the model, the portfolio offers built-in two-way Type-C cables, wired and wireless fast charging, multiple outputs, digital battery-status displays, high-capacity backup and premium anti-slip, soft-touch finishes.
The portfolio has been designed around different charging behaviours — from consumers who need high-capacity backup for long workdays and travel, to those looking for compact everyday power or the convenience of magnetic wireless charging.
Apex PB445: Turbo power for demanding days
The flagship Apex PB445 pairs a 20,000mAh capacity with 45W two-way Turbo Fast Charging, supported by QC 3.0, Power Delivery and PPS. Its built-in two-way Type-C cable reduces the need to carry an additional cable, while a Type-C port and USB-A port enable triple-output capability for users carrying multiple compatible devices. It features a rugged anti-slip body with a premium soft-touch finish and glass top.
Apex PB332 MagnaCharge: Wireless convenience, built for everyday use
Designed around wireless charging convenience, the Apex PB332 MagnaCharge delivers 15W magnetic wireless charging alongside 22.5W two-way wired fast charging. Its built-in foldable stand allows a compatible smartphone to remain upright while charging, making it useful for video viewing, calls and desk use.
With a 10,000mAh capacity, USB-A output, anti-slip soft-touch body and smart power management, the PB332 MagnaCharge is designed for everyday top-ups across commutes, work and travel. The included MagnaCharge Ring can add magnetic charging compatibility to suitable devices and cases.
Apex PB400: Versatility for multiple devices
The Apex PB400 combines a 20,000mAh capacity with 22.5W two-way wired fast charging, supported by QC 3.0, Power Delivery and PPS. Its built-in two-way Type-C cable, Type-C port and USB-A port provide triple-output flexibility, making it suited to travel, shared charging and multi-device users.
Apex PB400 Pro: Compact power with a clear view
The Apex PB400 Pro packages a 20,000mAh capacity and 22.5W two-way wired fast charging into an ultra-compact form factor. A built-in two-way Type-C cable supports grab-and-go charging, while the glass top with digital display allows users to check remaining power at a glance.
Pricing and availability
The Apex PB400, available in Noir Black and Storm Blue, is priced at ₹2,199, while the Apex PB400 Pro comes in Shadow Black and Nimbus Blue at ₹2,599. The flagship Apex PB445 is priced at ₹2,899 and will be available in Phantom Black and Tempest Blue. The Apex PB332 MagnaCharge, priced at ₹1,999, will be offered in Noir Black, Storm Blue and Arctic White.
The boAt Apex Powerbank Series is now available on Amazon, Flipkart, boAt’s D2C platform, and across all leading retail channels.