Bengaluru: Flipkart, India’s homegrown e-commerce marketplace, has announced its much-awaited ‘End of Season Sale’ (EOSS) beginning December 7, 2024. EOSS will witness participation from brands and sellers, making 10 lakh+ trendy styles available to millions of customers across India. New on-app experiences have set the stage for the most engaging EOSS to date, with an enhanced focus on Gen Z shoppers from both an experience and offering perspective. The week-long event will see a revamped Flipkart app interface, expanded product collections, a new immersive video forward destination called ‘Play’, Video Commerce experiences and a wide array of irresistible deals.
With an enhanced focus on speed in delivery, 50+ product categories will be available for quick delivery via Flipkart Minutes. With a focus on ecosystem empowerment, the last-mile delivery workforce will have the opportunity to earn an additional source of income courtesy of the increased scale of orders during EOSS.
EOSS is expected to be one of the best fashion celebrations this season, and it promises to deliver high-quality styles to all serviceable pin codes across India. Showcasing its deep understanding of the Indian fashion landscape, especially the ever-evolving Gen Z audience, Flipkart will enable customers to choose from a wide range of products; while also availing of various bank offers (Axis Bank and Bank of Baroda Debit Card and Credit Cards) when ticking off their style wishlist during the EOSS.