Hyderabad : Policybazaar, India’s leading insurance marketplace, is seeing a strong rise in customers choosing in-person advisory while making important financial decisions. In FY’26, there has been a 2.5x growth in the number of customers choosing offline channels. Policybazaar is expanding its presence on the ground to support consumers at every step.
Varun Agarwal, Head, Term Insurance at Policybazaar, says, “This growing offline expansion reflects a clear consumer trend. Customers are inclined to search online as they can see all options available to them in a transparent manner. To take their journey forward, they look for someone they can talk to in person and someone who can answer their questions. To build this trust, Policybazaar’s expanding offline network is built around this need, blending digital convenience with personalised, face-to-face support.”
The brand has significantly strengthened its offline network to cater to the demand. There has been a threefold increase in its Relationship Managers (RMs) in FY26 as compared to FY25, and this number will soon cross 600, ensuring that more families can access expert advice in person.
Adding over 40 cities to its network, with key growth across Andhra Pradesh & Telangana, Delhi, Uttar Pradesh, Gujarat, and Maharashtra. Policybazaar is seeing strong momentum in Tier 2 and emerging markets, where personal interaction continues to play a critical role in financial decision-making. There are also on-ground claims support teams, who guide customers during claims. They ensure that families receive compassionate, hands-on assistance precisely when they need it most. With customer expectations evolving and trust-driven communication becoming more important than ever, Policybazaar is committed to resolving consumer concerns wherever needed.