New Delhi : Straction Consulting, a boutique digital marketing agency based out of Delhi NCR has more than 8 years of experience managing Digital Marketing mandates for Top3 / Top 5 brands across multiple categories, has been awarded with the Technology upgrade and SEO mandate for the project Pro Wrestling League, led by ONO Media. This strategic partnership aims to strengthen the league’s digital presence, enhance organic visibility, and drive deeper fan engagement across key markets.
The mandate encompasses end-to-end SEO strategy, technical optimisation, content development, and advanced analytics, with a focus on maximising visibility across evolving search experiences, including generative search results. Straction will work closely with the ONO Media team to build a scalable, performance-driven organic growth framework aligned with the league’s expansion and audience engagement goals.
With a strong emphasis on sports and entertainment-led content ecosystems, Straction will leverage its expertise to optimise player-centric content, match-related queries, and fan-driven search behaviour. By enhancing discoverability around fixtures, athletes, and league updates, the agency aims to deliver measurable growth in organic traffic, search rankings, and fan interaction across digital platforms.
The Pro Wrestling League stands to benefit from Straction’s integrated approach, combining technical SEO excellence with content agility and real-time performance monitoring during Tournaments. The collaboration is designed to create a seamless digital experience for fans while driving sustained visibility in a highly competitive sports and entertainment landscape.
Akhil Gupta, CEO, Pro Wrestling League, added, “Straction Consulting’s data-driven SEO expertise and understanding of digital audience behaviour make them a strong partner for scaling the Pro Wrestling League’s online presence. We are confident this collaboration will help us connect with a wider fan base and strengthen our digital footprint.”
Kaushik Pal, Founder of Straction Consulting, commented, “We are excited to partner with ONO Media-managed Pro Wrestling League on this journey. Our focus will be on enhancing content discoverability, building a strong Tech platform, boosting organic visibility, and driving meaningful fan engagement through content discoverability and faster execution. Together, we aim to set new benchmarks in digital growth for sports leagues and events.”
With this collaboration, ONO Media, the managed Pro Wrestling League and Straction Consulting aim to unlock new opportunities in creating a strong and scalable Tech platform that supports organic visibility and fan acquisition, driving impactful digital outcomes and long-term brand growth across India and abroad.