Bengaluru: Bank of Baroda one of India’s leading public sector banks, inaugurated its second Phygital Branch in Bengaluru at K G Road. The phygital branch will redefine customer experience by seamlessly integrating self-service and assisted service models to meet the diverse requirements of customers. The phygital branch features Self Service kiosks, a Video Contact Centre for nonfinancial services and Universal Service Desks for inperson customer service. This is the Bank’s first Phygital branch in Bengaluru with virtual assistance facilities through its Virtual Relationship Manager – ‘Aditi’. With this launch, the Bank now has 2 phygital branches in Bengaluru and a total of 11 such branches across India.
Dr. Debadatta Chand, Managing Director & CEO, Bank of Baroda inaugurated the Phygital branch, in the
presence of Shri Manoj Chayani, Chief General Manager & Zonal Head – Bengaluru Zone; Shri Anil Kumar Srivastava, General Manager – Bengaluru Zone; Shri Shailendra Kumar Singh, Deputy General Manager & Regional Head (Bengaluru Central Region), and other bank’s senior executives & staff members of the Zone.
Speaking on the occasion, Dr. Debadatta Chand, Managing Director & CEO, Bank of Baroda, said, “Bengaluru is one of India’s most dynamic banking markets and a hub for technology‑driven businesses and young professionals. With our Phygital Branch at K G Road, we are reimagining the branch as an experience centre, where customers can complete routine banking transactions digitally and quickly of their own while having full access to complex financial transactions in the physical set up in the phygital branch. The initiative of the Bank’s Virtual Relationship Manager – ‘Aditi’ reinforces our commitment to deliver convenient, personalised and future‑ready banking, in line with our strategy to combine digital innovation with a strong physical footprint.”
