Walplast Launches HomeSure Mastertouch Vivid Shine 2-in-1 Emulsion, Expands Premium Paints Portfolio
Mumbai : Walplast Products Pvt. Ltd., one of India’s leading manufacturers of building and construction materials, has announced the launch of HomeSure Mastertouch Vivid Shine 2-in-1 Emulsion, a premium water-based acrylic emulsion designed for both interior and exterior wall applications. The latest addition further strengthens the HomeSure portfolio, offering homeowners, contractors, architects and painters a high-performance coating solution that combines aesthetics with long-term protection.
Formulated using advanced acrylic technology, HomeSure Mastertouch Vivid Shine 2-in-1 Emulsion delivers a smooth, rich sheen finish with excellent coverage, superior opacity and strong adhesion. Designed for long-lasting performance, it offers excellent weather and UV resistance, helping walls retain their colour, sheen and finish even under India’s diverse climatic conditions.
Commenting on the launch, Kaushal Mehta, Managing Director, Walplast Products Pvt. Ltd., said: “Our vision is to build HomeSure into a comprehensive, end-to-end destination for high-quality building and finishing solutions. As consumer preferences increasingly shift towards products that deliver both superior aesthetics and long-term performance, we remain focused on driving innovation that enhances everyday living. The launch of HomeSure Mastertouch Vivid Shine 2-in-1 Emulsion marks a significant step in strengthening our premium paints portfolio and reinforces our commitment to delivering reliable, high-performance solutions for modern homes.”
Speaking on the evolving market, Lokesh Jain, Business Head – Tile Adhesive, Putty and Paint Division, Walplast Products Pvt. Ltd., added: “The decorative paints segment is rapidly evolving towards premium, performance-led solutions. With HomeSure Mastertouch Vivid Shine 2-in-1 Emulsion, we are introducing a single solution for both interior and exterior applications that combines superior aesthetics, long-lasting performance and greater convenience. By eliminating the need for separate interior and exterior products, it helps contractors, distributors, dealers and retailers optimise inventory, simplify procurement and improve operational efficiency.”
Backed by a three-year warranty, HomeSure Mastertouch Vivid Shine 2-in-1 Emulsion is formulated to deliver consistent, long-lasting performance across India’s diverse climatic conditions. Its advanced acrylic formulation offers excellent weather and UV resistance, while anti-fungal and anti-algal properties protect surfaces from biological growth. The low-odour, low-VOC emulsion also provides good washability and easy application, delivering an environmentally responsible solution without compromising on durability, performance or premium aesthetics.
Suitable for all well-prepared plaster, concrete and masonry surfaces, HomeSure Mastertouch Vivid Shine 2-in-1 Emulsion delivers an estimated coverage of 130–150 sq. ft. per litre for interior applications and 50–80 sq. ft. per litre for exterior applications (two coats), depending on surface preparation and application conditions. The product is available in 1-litre, 4-litre, 10-litre and 20-litre packs.
The HomeSure brand today offers a comprehensive B2C portfolio comprising wall putty, tile adhesives, premium plasters, gypsum products, construction chemicals, admixtures and several other building solutions. Supported by a robust go-to-market strategy through an extensive network of distributors and retail dealers across the country, HomeSure continues to strengthen its presence in the retail construction materials segment by delivering products that combine quality, performance and reliability.
