Mumbai: Mahindra & Mahindra Ltd., India’s leading SUV manufacturer, proudly presents Thar ROXX – ‘THE’ SUV, a category disruptor set to break norms and redefine the SUV landscape in the country. With a starting price of ₹ 12.99 Lakh, the Thar ROXX embodies the Mahindra boldness and unconventional spirit. Designed and engineered to turn heads and deliver a refined drive and powerful yet safe performance, the Thar ROXX conquers all terrains while offering an array of luxurious features.
Built on Mahindra’s All-New M_GLYDE platform, the Thar ROXX delivers an exceptionally smooth ride with crisp handling and class leading dynamics. It effortlessly blends Thar’s outdoor DNA with modern sophistication, offering a premium SUV experience that caters to those who demand the finest in every aspect of their lives.
Please find attached & appended below the press release, image caption and images from the unveil for your editorial consideration.
Image caption for Thar ROXX Unveil Pic 01- From L-R, Mr. Veejay Nakra, President – Automotive Sector, Mahindra & Mahindra Ltd, Mr. Rajesh Jejurikar, ED & CEO, Auto & Farm Sectors, Mahindra & Mahindra Ltd, Mr. Nalinikanth Gollagunta, CEO, Automotive Division, Mahindra & Mahindra Ltd, Dr. Anish Shah, Managing Director, Mahindra & Mahindra Ltd and CEO, Mahindra Group, Mr. R.Velusamy, President – Automotive Technology & Product Development, Mahindra & Mahindra Ltd and Mr. Pratap Bose, Chief Design & Creative Officer, Mahindra and Mahindra Ltd
