Hyderabad: P&S Co., India’s leading premium kids’ ethnic wear brand, known for its regal craftsmanship and a clientele that includes India’s most celebrated families, has launched its first exclusive store in Telangana at GVK Mall, Banjara Hills, Hyderabad on Saturday.
What began as a passion project by co-founders Pooja Bihani Kanoria and Salauni Gupta Bihani has now grown into a nationally loved brand, celebrated for combining tradition and trend in tiny, elegant outfits for children.
The new store marks a significant milestone — P&S Co.’s first expansion outside Kolkata in its 8-year journey. It has been launched under the master franchisee Rapid Corp, led by a dynamic mother-daughter duo — Mrs. Lata Agarwal and Ms. Akshita Nahar.
The store was formally inaugurated by Ms. Priyanka Chigurupati, Executive Director of Granules India. Speaking on the occasion, she said:
“Cut, fit, quality, comfort, and individual expression are essential in children’s fashion. P&S Co. has mastered all these. As an expectant mother myself, I’m watching closely — and I truly admire the founders’ design sensibility. I believe Hyderabad will embrace the brand wholeheartedly.”
Franchise partner Ms. Akshita Nahar added:
“Hyderabad lacks a high-quality ethnic wear store dedicated to kids. Though I come from an interior design background, I saw a genuine market gap and decided to bring P&S Co. to this city.”
The launch event was graced by co-founders Ms. Pooja Bihani Kanoria, a management graduate from MDI Gurgaon, and Ms. Salauni Gupta Bihani, an alumna of NIFT. Interestingly, Salauni is originally from Hyderabad and moved to Kolkata after marriage — making this city’s debut personally significant. Salauni Guptha, a Hyderabadi brings national brand home
