Hyderabad: ASUS India, Republic of Gamers (ROG), the no.1 gaming brand, today unveiled its second ROG store in Hyderabad. With an area spreading over 525sq feet, the store displays Consumer Notebooks, ROG PCs and Laptops, All-in-one PCs, Accessories and Creator series, while also dedicating an experiential zone for growing gamers community in India. This is brand’s 4thstore located in Hyderabad taking the total count of 13 AES & ROG stores in Andhra Pradesh.
ASUS has been at the forefront of fostering and nurturing an online gaming community in the country and this new ROG store in Hyderabad is another testament that strengthens its commitment. The store has a dedicated ROG gaming zone showcasing the latest ASUS ROG products that can be enjoyed by e-sports and gaming enthusiasts free of cost. With a decent seating capacity of 10 X 10, interested players can have a hands-on experience on the latest ROG laptops. We have created an online portal, ROGverse for gamers to register and book their FREE spot to come & play at our stores.
Commenting on the unveiling of the second ROG store in Hyderabad, Jignesh Bhavsar, National Sales Manager – PC & Gaming Business, ASUS India, “We are elated to announce our 2ndROG store in Hyderabad today. To cater to the needs of every market, we are not only targeting Tier 1 cities but also penetrating Tier 2 & Tier 3 cities to establish as many touchpoints and give comfort and accessibility to our customers. I am sure that the customers will appreciate the offerings and experience of the ROG gaming zone at the store” added Jignesh Bhavsar.
The brand now has 19existing ROG exclusive outlets in the country. To ensure customer queries are heard and attended to, the brand is ensuring its customer service centres are designed and renovated perfectly and thereby more than 100 stores are branded as per modern design requirements & aesthetics. All ROG Stores are equipped with FREE gaming zones to have a hands-on even on high-end gaming laptops. The brand is also extending a similar service even on large format stores – recently started at select Vijay Sales outlets.
The company has also been making notable strides in bolstering its ROG portfolio with the introduction of technology-first innovations and foraying a line-up that addresses and presents users with an opportunity to elevate their experience. ASUS recently launched ROG ally, India’s first Windows- run gaming console and further expanded its diverse ROG portfolio with the addition of five new models to the ROG and TUF Family, including – Flow Z13 ACRONYM Edition, TUF A16 Advantage Edition, Zephyrus G16, and Strix G16/18, all of which offer exceptional gaming experiences by creating synchronicity between modern technology, innovation, and versatility. Paired with the best gaming displays and an incredible cooling solution, ROG continues to push the bar to deliver immersive high-performance experiences for one to seamlessly play, stream and create.
