Hyderabad: Ather Energy, one of India’s leading electric vehicle companies, has announced exciting festive season benefits on its renowned electric scooter offerings, the Ather 450S and 450X. Customers looking to upgrade to an EV from their existing petrol scooters now have the opportunity to upgrade to a new generation of modern electric scooters from Ather, which offers superior technology, connectivity and performance.
Customers looking to switch from traditional petrol-powered two-wheelers to Ather’s electric scooters can avail an exchange value up to Rs. 40,000* on the Ather 450X (2.9 kWh and 3.7 kWh) and Ather 450S (2.9 kWh). This exchange value can be utilized as the down payment for the new Ather scooter while the remaining amount is easily arranged through attractive retail financing options.
In addition to the exchange value, Ather Energy is also extending a Festive Benefit (up to Rs 5,000), a Corporate discount (Rs. 1,500) and a Credit Card EMI cashback (up to Rs 6,000) on the 450S and 450X.
Furthermore, to drive affordability, Ather is also facilitating a special 24-month EMI scheme with an ultra-low 5.99% interest rate that can help consumers save up to Rs. 12,000 on interest costs. This, along with other financing schemes like Zero Down Payment and 60-Month EMI tenures, make the Ather 450X and 450S really easy to purchase.
Speaking on the festive offer, Ravneet S. Phokela, Chief Business Officer Ather Energy said “In October, we witnessed a significant increase in inquiries and test rides as the festive season began. To further accelerate this momentum during the festive season, we have introduced lucrative offers for customers interested in upgrading to Ather scooters. These offers are available nationwide for the 450X and 450S until November 15th. The market continues to consolidate with the top 4 players contributing to 80% of the market share. We expect the market to bounce back to pre-subsidy numbers by the end of the festive season.”
In New-Delhi, the Effective Exchange Prices (ex-showroom, incl. State Subsidy) are as follows:
● Ather 450S (Core) – INR 72,549
● Ather 450S (Pro) – INR 80,050
● Ather 450X (2.9 kWh – Pro) – INR 95,050
● Ather 450X (3.7 kWh – Pro) – INR 1,04,249
These benefits are valid on the ex-showroom price (including State Subsidy, if applicable) of the respective city till 15th November.
Ather 450X
The 450X is Ather’s flagship scooter, boasting impressive performance and cutting-edge features. Available with two battery options: 2.9 kWh and 3.7 kWh, the 450X now caters to a wider range of preferences. The scooter is already well-known for its top-notch features such as ParkAssist™, AutoHold™, FallSafe™, a 7-inch TFT touchscreen with Google Maps integration, a top speed of 90 km/hr, and a certified range of 150 km, making it Ather’s best-selling product in India.
Ather 450S
The Ather 450S is the latest addition to Ather’s scooter lineup. With a certified range of 115 kilometres and a top speed of 90 km/h, the 450S is well-suited for urban commuting. One of its standout features is the industry-first 18-segment DeepView™ display, which provides a comprehensive and intuitive interface for riders. Additionally, the 450S gets a range of practical features like FallSafe™, ParkAssist™, Emergency Stop Signal (ESS), coasting regen, etc., making it a highly versatile entry-level electric scooter.
