Bhopal: In line with the intention of Chief Minister Shri Shivraj Singh Chouhan to widen the scope of Mudra scheme to provide employment to the youth, instructions have been given by Industries Commissioner Shri P. Narahari to all the district industries offices to give Mudra loans in large numbers in the credit outreach campaign at the district level.
Industries Commissioner Shri Narhari said that the main objective is to motivate the youth for self-employment. The youth not only earn livelihood through micro industries by taking loans, but also become a provider of employment, which gives impetus to the economic activities of the area and leads to the development of the area. For the fulfillment of this objective, Industries Commissioner Shri P. Narahari has directed the District Collectors and other concerned officers to benefit maximum number of beneficiaries through Pradhan Mantri Mudra Yojana.
It is noteworthy that Pradhan Mantri Mudra Yojana is a popular and comprehensive self-employment scheme of the Central Government. In which loans ranging from 50 thousand to 10 lakh rupees are given to people for manufacturing, trading and service activities for income from non-corporate business. Under this scheme, Mudra loans are given by commercial banks, RRBs, MFIs, NBFCs and small finance banks.
Increase coverage by doing more publicity
Instructions have been given to benefit maximum beneficiaries by giving maximum publicity to the Pradhan Mantri Mudra Yojana. In which cases of Mudra loan will be prepared in the credit outreach programmes by the banks at the district, block level from October 16 to November 15. Banners, hoardings of information about Pradhan Mantri Mudra Yojana will be displayed in all major district, block level offices. So that more and more people can take advantage of this scheme. For the promotion of Mudra Yojana, at least one awareness camp will be organised every month at the district and block level by the Lead District Manager in coordination with the banks. Wide publicity will be given to this scheme through traditional media and social media. By broadcasting the success stories of the beneficiaries of this scheme through social media, other beneficiaries will be motivated for self-employment.
Special publicity will be given to the Mudra scheme in various government programmes, ceremonies etc. to be organised at the district level and loan distribution will be made to the beneficiaries of Mudra loans through the chief guest, public representatives. The entire monitoring of the scheme will be done by the District Collector.
