Hyderabad: Beyondcolor, a leader in surface designs and finishes, made its official grand launch at India’s biggest 3-day architecture and design event, IIID Showcase Insider 2024, held at HITEX by the Indian Institute of Interior Designers, Hyderabad Regional Chapter (IIID-HRC). The brand established the largest life-size, unique, and extravagant excellence centre for visitors and customers to experience ultra-luxury design finishes. Beyondcolor introduces the concept of ‘surface finish’ to the Indian design industry and customers, offering one of the finest interior materials sourced from around the globe.
The brand caters to the B2B design and décor industry, serving affluent homeowners, luxury real estate developers, interior designers, and architectural construction decision-makers across the globe from India.
Founded by Mr. Kumar Varma in 2023, an alumnus of Stanford SEED 19-20, Beyondcolor benefits from his extensive experience as an amusement and theme parks professional, serial entrepreneur, and startup business consultant. The inspiration stemmed from a practical need: in the realm of surface design and transformation, clients often face the challenge of finding a trusted partner who can seamlessly translate their visionary concepts into tangible realities. The absence of a comprehensive solution that combines artistry, global material sourcing, and efficient project management hinders the realisation of unique, captivating spaces. Today, Beyondcolor addresses this need and weaves the finest craftsmanship and richness into Indian homes and commercial spaces.
“I’m extremely delighted to formally launch Beyondcolor, where we empower spaces and elevate human experiences through the captivating allure of artisanal surfaces. By blending essence with technical mastery, we aspire to be global leaders in crafting finishes that defy expectations and set design trends. The Indian design industry has long awaited this unparalleled range, catering to every vision, from timeless classics to cutting-edge innovations. Beyondcolor is elegant yet innovative, rooted in history but looking to the future, aiming to be the go-to brand for ultra-luxury surface finishes globally.” said Mr. Kumar Varma, Founder and CEO, Beyondcolor, at the launch.
With an impressive delivery capacity of 2 lakh sq. ft. per month, Beyondcolor ensures efficient execution for projects of any size. A dedicated R&D facility drives constant innovation and customized solutions, solidifying its position as a leader in surface transformation. The brand also takes sustainability as a guiding principle, responsibly sourcing materials and striving to use authentic and eco-friendly options, reducing its ecological footprint. Beyondcolor’s designs stand the test of time, contributing to a more sustainable and durable built environment. The brand also fosters positive social change by empowering local talents, supporting their livelihoods, and preserving traditional craftsmanship.
