Vizag: As Karnataka comes together to celebrate Sankranti, Fiona Refined Sunflower Oil hosted an event with its extended family of trade partners from across Karnataka, AP & Telangana in Bengaluru. To grace this occasion, Fiona’s brand ambassador, Keerthy Suresh herself was present highlighting the importance of mindful everyday cooking choices.
Rooted in the warmth of the harvest season, the event focused on conversations around home-cooked food, family traditions, and the small choices that shape everyday health. The occasion reinforced Fiona’s belief that while families today are becoming increasingly health-conscious, the choice of cooking oil plays a crucial role in this journey of theirs.
Basically, being truly mindful means paying attention to picking not only the best ingredients but also to make a better choice when it comes to cooking oil. And with its Vito Protect Formula that helps ensure up to 50% higher transfer of vitamins from oil to food, compared to ordinary Sunflower oils in the market, Fiona presents itself, as the better choice.
Speaking at the event, Mr. Sandeep Singh, Managing Director – Bunge India, said, “At Bunge India, we believe the foundation of every Indian kitchen is based on the choices made every day, not just that of the ingredients but also the cooking oil.. And around festivals, as more people strive to be health-conscious, it’s equally important to be oil-conscious. ‘Choose Better. Eat Better.’ isn’t just Fiona’s tagline, it’s a way to think about everyday cooking. We’re delighted to have Keerthy Suresh with us today to share her thoughts on what food and family mean during celebrations.”
Sharing her thoughts, the National Award-winning actress, Keerthy Suresh said, “Festivals are a time for family and home-cooked food, and that’s when everyday choices matter even more. I appreciate Fiona’s simple message of ‘Choose Better. Eat Better.’ It’s not always about changing what we eat, but about being a little more mindful of what we choose for our everyday cooking.”
Fiona’s Vito Protect formula helps ensure up to 50% higher transfer of vitamins from oil to food, compared to ordinary sunflower oils in the market, supporting everyday nutrition.
Through this engagement, Fiona continues to strengthen its connection with its customers and consumers across, while reinforcing its core philosophy of encouraging families to Choose Better. Eat Better.