Lauritz Knudsen Electrical & Automation Launches Its Product Portfolio to Power India’s Growth Corridors
Bengaluru: Lauritz Knudsen Electrical and Automation, a leader in the Indian electrical and automation sector, today unveiled its largest-ever product portfolio aimed at powering the nation’s key industrial clusters and growth corridors. As part of this ambitious initiative, the brand is traversing 30 industrial cities across the country—engaging with local leaders, stakeholders, and ecosystem partners to accelerate technology adoption in the heart of India’s manufacturing and infrastructure hubs.
With a strong focus on low-voltage, industrial automation and solutions for new energy landscape, Lauritz Knudsen is driving a technology-led transformation that reaches deep into India’s industrial backbone. This landmark campaign underscores the company’s commitment to building a technologically advanced, economically resilient, and energy-smart India, in alignment with the government’s Viksit Bharat 2047 vision.
“At Lauritz Knudsen, our purpose is to deliver smart technologies that empower customers to work safer, faster, and smarter. Through this product showcase, we are reinforcing our belief that innovation must be accessible, adaptable, and relevant to the unique needs of every region across India. Whether it’s automating a rice mill in Raipur, powering a textile mill in Coimbatore, or modernizing a plant in Pune, our portfolio is designed for impact,” said Naresh Kumar, COO, Lauritz Knudsen Electrical and Automation.
“With India’s electrical equipment sector projected to grow by over USD 95 billion by 2029 and industrial automation expected to reach USD 39.65 billion by 2033, the momentum is clear.1 Indian manufacturers are already investing 35% of their operating budgets into tech modernization—well above the global average. These shifts are not just numbers; they reflect a nationwide drive toward smarter, more efficient systems. Aligning with the Viksit Bharat 2047 vision, we’re not just launching products—we’re enabling India’s transition to a smarter, cleaner, and future-ready tomorrow,” he added.
