New Delhi: OPPO India has launched its new brand campaign, ‘Live the Aawara Life’, for its much-awaited OPPO Reno14 Series with a teaser film starring Ranbir Kapoor. The actor – inspired by timeless cinema – reimagines the iconic ‘Aawara Hoon’ spirit to give it a modern spin of living in the moment. The film sets the stage for the upcoming launch of the Reno14 Series, positioning it as the ideal companion for those who are driven by spontaneity, and experience life to the fullest.
Launched on OPPO India’s social platforms, the film opens in a black-and-white setting, evoking an old-world charm. Ranbir steps into the frame in a classic Aawara-inspired look, as the scene shifts from monochrome to colour – symbolically bridging nostalgia with a modern-day vibe. The narrative then moves to an interview setting, where Ranbir reflects on his take on the ‘Aawara Life’ and how the Reno14 Series brings those experiences to life.