In a world where messages are typed and emotions are often rushed, Pink Knots by Arushi Kathuria is bringing back the beauty of slow, intentional gifting—especially for moments that deserve to be felt deeply. And what better occasion than Raksha Bandhan—a festival rooted in love, nostalgia, and lifelong connection?
This year, Pink Knots invites you to rediscover the joy of giving with its Rakhi 2025 Collection: a curated edit of handcrafted hampers, keepsake boxes, and elegant rakhi sets designed to turn memories into mementos, and traditions into moments of true meaning.
More Than a Thread. A Story. A Bond.
At its core, Raksha Bandhan is not just a ritual—it is a feeling. A sibling’s laughter. A shared secret. A fight over the last piece of cake. It is a bond that stretches across years, cities, and sometimes even silence.
Pink Knots captures this emotion through its thoughtful collection where every box tells a story. Whether it is a handwoven rakhi crafted by artisans, a wellness hamper for the sister who never puts herself first, or a custom memory box filled with your childhood inside jokes, every piece is designed to say what words sometimes cannot.
“Raksha Bandhan is full of nostalgia, teasing, affection—it’s where love hides in the smallest of gestures,” says Arushi Kathuria, Founder of Pink Knots. “Our aim was to bottle up that emotion and translate it into something tangible, beautiful, and lasting.”
