Goa: Surya Roshni Limited, one of India’s most trusted names in lighting (consumer & professional) & wires, fans, home appliances, PVC pipes, water pumps, water tanks & steel pipes, hosted its Elite Meet in Goa, bringing together its channel partners for an opportunity to connect, exchange business perspectives and strengthen relationships.
The gathering provided an opportunity for Surya Roshni and its partners to connect beyond regular business interactions, exchange market perspectives and discuss evolving customer requirements. It also enabled closer interaction between the company’s leadership and its channel network, reinforcing the importance of sustained dialogue and collaboration in building long-term business relationships.
Raju Bista, Managing Director, Surya Roshni Limited, was also present at the event and interacted with channel partners during the gathering. Speaking at the event he said “Our channel partners have been an important part of Surya Roshni’s journey, and regular interactions with them allow us to stay closely connected with the market. Such gatherings provide an opportunity to exchange perspectives, understand the evolving needs of our partners and recognise the relationships that have been built over time. We value the trust and collaboration within our partner network and remain committed to strengthening these relationships as we move forward together.”
As part of the event, Surya Roshni also presented a selection of its consumer lighting, electrical and home appliance portfolio to its channel partners. The showcase offered partners an opportunity to experience the products and understand their features and applications across different consumer requirements.
The portfolio showcased at the event included decorative and festive lighting solutions such as the Sparkle Multi Rope Lights, Sparkle NEU Rope Light and Glow-Line Festive String Lights, along with indoor and architectural lighting solutions including the Metallica Twin LED Batten, Waterfall LED Tube and Elora Metallic COB Series. The range also included downlighters, tracklights, wall lights and foot lights.
The company’s electrical accessories and home appliance offerings presented at the Elite Meet included the Vibe 900W and Ferro 1100W dry irons, Milo Extension Cords, Nova Combined Boxes, Nexo 3-Pin Plug Tops and the Aurix rechargeable electric door bell.This initiative is part of Surya Roshni’s continued engagement with its channel network, providing opportunities for the company and its partners to exchange market insights, strengthen business relationships and maintain closer alignment with evolving customer needs. Such interactions also enable the company to recognise the contribution of its channel partners and build greater connect across its business ecosystem.
Through regular channel partner interactions, Surya Roshni continues to focus on building relationships that extend beyond transactions and creating a stronger foundation for long-term collaboration. The Elite Meet in Goa reflects this approach, bringing together business interaction, relationship building and an opportunity for partners to connect with the company’s leadership and portfolio.
