Cleantech Startup Novorbis Itus Raises ₹13.35 Crore Seed Round Led by Rainmatter, with participation from Rockstud Capital
Pune : Novorbis Itus Pvt. Ltd., a Pune-based cleantech startup, has raised ₹13.35 crore in a seed funding round led by Rainmatter, the investment initiative of Zerodha. The company develops emission control and air purification systems for decentralised pollution sources such as diesel generator (DG) sets and crematoriums, including retrofit solutions for existing infrastructure. The round also saw participation from Rockstud Capital, an early-stage fund focused on manufacturing-led companies. The transaction was advised by Indorient Financial Services Ltd.
The fresh capital will be used to scale deployment of its existing solutions, expand its product portfolio to address additional use cases such as emissions reduction in boilers and large industrial facilities, including steel plants, and enable industries to implement on-site carbon capture technologies.
Novorbis Itus was founded by Harsh Neekhra, Gagan Tripathi and Divyank Gupta. The company’s first product was a filter-less Retrofit Emission Control Device (RECD) that can be retrofitted to existing DG sets, enabling companies to meet emission norms without requiring equipment replacement. This was followed by a product for crematoriums called Crematorium Air Purification System (CAPS).
Harsh, CEO, said, “We started Novorbis Itus as second year college students in Indore with an idealistic view to fix air pollution at its source and leave clean air for future generations. Over the past few years, we have translated that vision into deployable solutions that are now being used across industrial and commercial settings in India. With this investment, we aim to scale our technology, expand our product portfolio, and accelerate adoption across sectors where emission control has traditionally been limited.”
Abhinav Negi, Investment Lead – Climate and Deep-tech, Rainmatter, said: “At Rainmatter, we look for problems that are urgent, undeniable, and underserved. DG set emissions and crematorium pollution tick all three. Novorbis is solving both with technology built for Indian conditions, where global solutions have simply not worked. What gives us confidence is not just the product but the team behind it. Harsh Neekhra, Gagan Tripathi, and Divyank Gupta started this in college and have stayed the course through everything that hardware throws at you. That kind of persistence, combined with real deployments and a compliance tailwind that only gets stronger, is why we are backing them.”
Abhishek Agrawal, Founder & Managing Partner, Rockstud Capital, added: “At Rockstud Capital, we back manufacturing-led businesses solving real-world problems at scale. Novorbis stands out for building a certified, commercially deployable emission control solution in a segment that is both underserved and structurally inevitable. With tightening emission norms and increasing regulatory enforcement, retrofit solutions like Novorbis’ RECD are becoming essential infrastructure. We believe the team is well-positioned to scale across industrial and urban applications.”
