Mumbai: Flipkart, India’s homegrown e-commerce marketplace has today announced its partnership with Paytm, India’s leading digital financial services platform, to provide customers a slew of offers and benefits as they prepare their wish lists for this festive season. This partnership will enable millions of Paytm users to conveniently pay through their Paytm Wallet and Paytm UPI while shopping on Flipkart during The Big Billion Days.
From an experience point of view, paying with wallet balance will be the fastest way for Paytm users to checkout during The Big Billion Days Sale, making sure they don’t miss out on flash sales & limited stocks. In addition, Flipkart customers will enjoy instant cashback to their Paytm wallets.
Digitization of payments in India has witnessed a rapid uptick with new internet users embracing digital methods for their everyday payments. The Digital India mission requires the collective responsibility of homegrown players to build interconnected business ecosystems. Flipkart has a strong understanding of Indian customers and has been actively working towards building credit and payment offerings on its platform, in order to drive customers to digital modes at their own convenience. Customers, while transacting on e-commerce, are offered various payment modes at checkout.
Paytm is India’s champion of technology enterprises that are committed to providing innovative solutions to the masses. The addition of Paytm’s Wallet and Paytm UPI offers a seamless one-click checkout experience to Flipkart shoppers during their purchase on the e-commerce app. This partnership is well-aligned with Flipkart’s preparation ahead of the upcoming festival where it sees a huge surge in the orders across the country.
