Oriserve’s Generative Voice AI Platform is Driving Strategic Transformation in BFSI Revenue Operations
Oriserve (ORI), a bootstrapped startup with a team of over 100 professionals based in Mumbai and Delhi, is revolutionising enterprise communications as a next-generation voice-based Generative AI platform tailored for Banking, Financial Services and Insurance (BFSI). With over 1.2 billion conversations orchestrated globally, ORI is establishing a formidable presence in India and the Middle East as a pivotal enabler of scalable AI adoption.
In an era where institutions face mounting pressures to optimise revenue streams amid regulatory complexity, digital disruption, and India’s vast linguistic diversity, ORI is redefining customer engagement strategies. ORI’s AI-driven voice agents augment contact centers, transcending scripted interactions to deliver remarkably human-sounding, natural conversations. Delivering up to 30% reductions in cost-to-serve, ORI’s AI Voice Agents bring multilingual capabilities that set new standards for operational efficiency in high-stakes processes. By addressing India’s diverse linguistic landscape, supporting seamless interactions across regional languages and dialects, ORI ensures complete inclusion to financial services for underserved populations, while also help institutions bolster top-line revenue while meeting stringent compliance needs.
Maaz Ansari, Co-Founder of Oriserve, commented, “In today’s dynamic BFSI landscape, AI must transcend automation to foster genuinely humane interactions; empathetic, compliant, and aligned with brand ethos. By crafting human-sounding AI that enables natural conversations and tackles India’s linguistic diversity for true inclusion, our collaborations with leading institutions demonstrate that hybrid AI-human models unlock accelerated growth, enhanced efficiencies, and enduring customer loyalty.”
Oriserve’s proprietary AI stack is purpose built to address complexities and high compliance needs of the BFSI Sector, ensuring AI led conversations go beyond the script to deliver measurable results. ORI empowers BFSI leaders to automate critical revenue operations, including lead qualification, cross-sell/upsell, collections, and renewals; yielding 10% enhancements in customer acquisition journeys, 12-15% improvements in collections and renewals, and 30% cost savings, alongside measurable gains in Net Promoter Scores (NPS). This positions ORI as a strategic partner for executives seeking to align AI investments with bottom-line impact, sustainable growth, and inclusive outreach.
Anurag Jain, Co-Founder of Oriserve, added, “Amidst the rapid adoption of Generative AI, a 2025 MIT study reveals a 95% failure rate for pilots transitioning to production. ORI counters this by embedding continuous learning and tailored solutions that tackle linguistic, cognitive, and agentic challenges, delivering human-like, natural dialogues that promote convenience and equity across all societal layers. We assume accountability for key performance indicators, from cost optimisation to elevated collections, retention, and conversion rates—achieving a 90% pilot-to-deployment success rate and consistent ROI delivery.”
ORI’s impact is evident in key BFSI outcomes, such as boosted collections, enhanced sales conversions, and renewal improvements—all achieved with full regulatory compliance and significant cost efficiencies. Poised for expansion into adjacent regulated sectors, ORI offers BFSI CXOs and investors a blueprint for AI-driven transformation that prioritises inclusive, emotion-intelligent voice and chat ecosystems.
